What is Sectional
Targeting? Google has taken a lot of time to
understand the average consumer. If he types in "Mercedes-Benz"
the search engine brings up everything it can because it
doesn't know what the consumer is looking for. He or she
could be looking for keychains or the care of leather seats in
a Mercedes-Benz. Then on the other hand you as a blog or
website owner can help Google and the customer find what they
want from your Adsense ads. If the customer likes what
they see at your site they may click the ads and you have money
in your wallet.
So how to start. We have listed most of the target
sites that Google
has set up with this information below. Basically how you
target is by going to your blog and use
target sectioning in your actual pages.
Say you do have an article on leather care for a Mercedes-Benz
in its pages. Google doesn't
automatically throw up ads on Mercesed-Benz leathercare.
What if there is a blog before it on how your child missed the
school bus so you drove her to school. Now Google
Adsense becomes confused. If you want it to pick
up on just leather care you must then use section
targeting to tell Google Adsense that the school bus
article bears no weight. Once you do that you will then
have ads on leathercare. Provided you have no other
sections that Google will be taking keywords
from to determine the ads they send you. So check your
page carefully. You can tell Google what is the most
important section they should be targeting.
All of this is explained in the resources quoted
below. In the near future we will try to have a more
detailed explanation of Sectional
Targeting. I hope there is enough here to get
you started on earning more money from your Adsense Ads.
Google Adsense Information Resources
About Google Adsense Section Targeting (from Google
Targeting Example (from Google)
General Adsense placement tips (from
Adsense for Blogs (from Google)
Google Preview Tool Overview (from Google)
Installation Instructions for Google Preview Tool (from
-Manuel De La Paz